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Architect high-performance retail and e-commerce applications that scale with demand

Today’s digital retail leaders are embracing next-generation database technology to build and run modern web, mobile, and IoT applications. Why? Because legacy technologies, including relational databases, are unable to keep up with the challenges in meeting the performance, scalability, availability, agility, and affordability requirements of their applications. With increased pressure to deliver speedy, contextualized, and omnichannel shopping experiences, retailers are leveraging the Couchbase Data Platform to move away from monolithic solutions to microservice-based architectures so they can focus on building engaging, responsive, and scalable applications.


Global fashion giant Tommy Hilfiger reduced buying trip duration 66% with innovative virtual showrooms powered by Couchbase.
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eBay, the world’s leading online auction house, delivers seamless performance at scale for 164M active users with 110B Couchbase calls per day.
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Tesco, the world’s third-largest retailer, easily and inexpensively scales Couchbase to support Customer 360 and Catalog & Inventory solutions, with 10M products and 35K requests per second.
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Why Couchbase NoSQL for retail and e-commerce

Scale: Easier, more affordable scalability

Couchbase’s network-centric architecture with a high-performance replication backbone allows the database to be easily extended while maintaining performance at scale. Unlike relational databases like Oracle and MySQL, with Couchbase you can meet any demand, including peak traffic events like Black Friday and Cyber Monday, and linearly scale easily and without disruption. Couchbase supports growing browse-to-buy ratios and powers conversion rate optimization.
 

Blog: Scaling a Couchbase cluster for increasing and decreasing demand
Learn more about Couchbase’s Multi-Dimensional Scaling which allows you to separate, isolate, and scale individual database services

Blog: Supporting Black Friday with Couchbase

Performance: Better performance and higher availability than any other database

While other NoSQL databases like MongoDB™ require a third-party cache – adding to both cost and complexity – Couchbase has a fully integrated read-through and write-through caching layer. Couchbase’s memory- and network-centric architecture consistently delivers the sub-millisecond responsiveness that today’s shoppers expect.
 

See how eBay uses 1,000+ nodes of Couchbase for peak performance

Get the competitive NoSQL performance benchmark

See how Couchbase outperforms on enterprise workloads

Availability: Built-in high availability and disaster recovery

Couchbase provides five-nines availability with built-in high availability and flexible cross datacenter replication (XDCR) capabilities that supports disaster recovery and data locality requirements. Couchbase also supports store partitioning, allowing a store to continue to operate even if it partitions from the global network. With Couchbase, you have full control over the topology – unidirectional, bidirectional, or any configuration you need.

Blog: Couchbase high availability and disaster recovery: Setting up XDCR step by step

Documentation: Couchbase availability

Presentation: Next Level High Availability with Couchbase Server 5.5

Flexibility: Lower costs and faster time to market

Couchbase drives the flexibility and increased operational efficiency you need to not only get your retail applications deployed quickly, but to keep up with the constantly changing data (products, catalogs, inventory, and more) in those applications. Couchbase’s powerful query language allows developers to easily query JSON data using familiar, SQL-like expressions. Tightly integrated full-text search, real-time analytics, and powerful eventing services make it easy to add new features to your application on the fly without moving data into and managing dozens of database technologies, finally putting an end to database sprawl.
 

Learn more about N1QL, our SQL for JSON query language

Take the N1QL tutorial

Mobile: Integrated mobile capabilities support omnichannel experiences

Couchbase is the only NoSQL database that supports interactions online, in store, or on the go. Couchbase Mobile extends Couchbase Server to the edge with an embedded NoSQL database (Couchbase Lite) and a web gateway (Sync Gateway), enabling use cases such as in-store personalized apps, point of sale systems, real-time coupons and rewards, and mobile retail catalogs.
 

Build a sample app with Couchbase Mobile

See the digital showroom Tommy Hilfiger built on top of Couchbase Mobile

Retail and e-commerce applications with Couchbase

Shopping cart

Shopping cart

Facilitate purchases with the shopping cart service and avoid cart abandonment. Plus, with Couchbase’s built-in cache, get the performance at scale needed to meet shopper demand. Tesco and Staples rely on Couchbase for shopping cart, checkout, search, and more.

Session store

Session store

Manage critical online session data in real time with Couchbase so you can monitor user stats, maintain security, track behavior, place ads, provide access to content, and more. eBay leverages Couchbase to store 13B writes per day as it tracks user sessions across its site.

Product/price catalog

Product/price catalog

Capture multiple data structures like SKUs, product and accounting hierarchies, GTINs, barcodes, ISBNs, and more, and scale as that data grows. Couchbase supports Tesco’s 10M+ product catalog and scales to support 35K requests per second. Tommy Hilfiger relies on Couchbase to serve product catalog content in its digital showrooms, while Cox Automotive processes up to 100M vehicles a day on Couchbase.

 

Personalization

Personalization

Capture omnichannel customer engagements to create a single view of your customer and provide real-time, personalized updates at every customer touchpoint. Comcast built a Customer 360 platform with Couchbase.

Mobile wallet

Mobile wallet

Whether it’s accessing reservation details, loyalty club information, or user profile data, companies like United Airlines use Couchbase to power their mobile wallet.

Retail reference architecture

Retail solutions

Customer 360

Customer 360

Power omnichannel experiences across web, mobile, and in-store interactions and personalization for loyalty programs, customer service applications, and more.

Catalog & inventory management

Catalog & inventory management

Deliver optimized experiences with dynamically changing product/pricing portfolios, shopping cart, and catalog data.

Field service

Field service

Give employees the ability to collect purchase information, service customers, and get real-time merchandise status on their mobile devices.

IoT data management

IoT data management

Leverage IoT devices to deliver personalized offers to shoppers in real time, collect customer data, and more.