CHALLENGE + IMPACT
Meet user demand while maintaining uptime
Digital media is a demanding environment, as these applications must be able to handle spiky traffic while simultaneously promising zero downtime. Whether it’s streaming the hottest show on television or providing a personalized customer experience in real time, media and entertainment companies need a database that maintains 100% uptime, scales in real time to handle millions of users or more, and provides a data layer that delivers a single view of customers.
Data complexity and integration
Media companies deal with diverse data types requiring efficient data pipelines and integration processes
Scalability and performance
Systems need to handle increased data ingestion rates, user traffic, and real-time analytics without disruptions
Data quality and accuracy
Must ensure data quality and accuracy to deliver personalized user experiences and gain meaningful insights
WHY COUCHBASE
Why Couchbase NoSQL DBaaS for digital media apps
Key features for why media & entertainment customers choose Couchbase’s NoSQL database solution for their mission-critical applications.
Easier, more affordable scalability
Couchbase’s network-centric architecture allows the database to be easily extended while maintaining performance at scale.
Better performance
Couchbase’s in-memory and distributed architecture consistently delivers the sub-millisecond responsiveness that users need.
Availability and disaster recovery
Couchbase provides built-in high availability and flexible replication capabilities that supports disaster recovery.
Integrated mobile capabilities
Couchbase Mobile extends apps from the cloud to the edge with an embedded NoSQL database and a web gateway for data sync.
Lower costs, faster time to market
Couchbase drives the flexibility and increased operational efficiency you need to keep up with constantly changing data.
Enable operational analytics
The Analytics service in Couchbase reduces the time to insight on operational data and simplifies analytical data pipelines.