고객 사례
Delivering personalized marketing using unified real-time data
Azure와 파트너 관계
산업
사용 사례
주요 특징
About Domino’s Pizza
Domino’s, the world’s largest pizza company with 18,000 stores in 90+ countries, is highly digital, generating over 70% of U.S. sales online. For their single platform supporting operational and analytical workloads, Domino’s chose Couchbase over Cassandra. They selected Couchbase’s multipurpose, high-performing database for its flexibility and built-in services like full-text search and analytics.
주요 이야기
- Marketers can now create personalized ad hoc campaigns using unified real-time data
- Domino’s plugged Couchbase directly into their e-commerce platform, eliminating legacy SQL components and increasing agility
- Teams can pull information directly from a central repository without having to submit a request to a database team
"고객 마케팅 데이터를 관리할 때 Couchbase는 최고의 기능을 제공합니다."
클리프 밀러, 엔터프라이즈 데이터 아키텍트, 도미노


