Presentations

PayPal + Couchbase

PayPal + Couchbase

The talk will illustrate PayPal’s usage of Couchbase on different applications. In the PayPal Media Network Advertising Pipeline, Couchbase is used to build a scalable cross channel audience profiling, segmentation, identity mapping & frequency capping. It's also used in conjunction with Elasticsearch for the Informational Retrieval systems. Couchbase is also used by PayPal as a backend of the Real Time Analytics for highly interactive business metrics reporting.