{"id":6627,"date":"2019-04-03T09:30:28","date_gmt":"2019-04-03T16:30:28","guid":{"rendered":"https:\/\/www.couchbase.com\/blog\/?p=6627"},"modified":"2023-11-28T11:32:05","modified_gmt":"2023-11-28T19:32:05","slug":"nosql-isnt-all-equal","status":"publish","type":"post","link":"https:\/\/www.couchbase.com\/blog\/nosql-isnt-all-equal\/","title":{"rendered":"Why \u201cBorn in the Cloud\u201d NoSQL Services Won\u2019t Always Win"},"content":{"rendered":"<p><strong>NoSQL isn&#8217;t all equal<\/strong><\/p>\n<p><a href=\"https:\/\/www.couchbase.com\/\"><span style=\"font-weight: 400\">Couchbase<\/span><\/a><span style=\"font-weight: 400\"> has been <\/span><span style=\"font-weight: 400\">recognized as a Leader in NoSQL by Forrester Research in their recent report <\/span><span style=\"font-weight: 400\">\u2018<\/span><a href=\"https:\/\/info.couchbase.com\/forrester_wave_2019M3_LP.html\"><span style=\"font-weight: 400\">The Forrester Wave\u2122: Big Data NoSQL, Q1 2019<\/span><\/a><span style=\"font-weight: 400\">.\u2019 \u00a0Forrester identified the 15 most significant companies in the category, then evaluated and compared them against 26 criteria. Several vendors, including Couchbase, set themselves apart from the pack in terms of both database capabilities and strategy, highlighting significant differences between NoSQL vendor offerings.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-6628 aligncenter\" src=\"https:\/\/www.couchbase.com\/blog\/wp-content\/uploads\/2019\/04\/Screen-Shot-2019-04-02-at-9.29.43-PM-278x300.png\" alt=\"\" width=\"278\" height=\"300\" srcset=\"https:\/\/www.couchbase.com\/blog\/wp-content\/uploads\/sites\/1\/2019\/04\/Screen-Shot-2019-04-02-at-9.29.43-PM-278x300.png 278w, https:\/\/www.couchbase.com\/blog\/wp-content\/uploads\/sites\/1\/2019\/04\/Screen-Shot-2019-04-02-at-9.29.43-PM-300x324.png 300w, https:\/\/www.couchbase.com\/blog\/wp-content\/uploads\/sites\/1\/2019\/04\/Screen-Shot-2019-04-02-at-9.29.43-PM.png 622w\" sizes=\"auto, (max-width: 278px) 100vw, 278px\" \/><\/p>\n<p><span style=\"font-weight: 400\">This is certainly consistent with <\/span><a href=\"https:\/\/db-engines.com\/en\/ranking\"><span style=\"font-weight: 400\">DB-Engines<\/span><\/a><span style=\"font-weight: 400\"> rankings, where Couchbase is currently the #3 document store behind MongoDB and somewhat surprisingly Amazon Dy<\/span><span style=\"font-weight: 400\">namoDB since they are primarily a key-value store (DocumentDB is their document store). \u00a0However, unlike Forrester, which goes through a rigorous process to evaluate 26 currently relevant buying criteria, vendor involvement with DB-Engines is largely inconsistent and only provides a measure of popularity (i.e. search and trends). \u00a0But what can\u2019t go unnoticed from the DB-Engines methodology and their insights gathered on the database market is the rapid rise of Microsoft Azure CosmosDB popularity, and to a lesser extent, DynamoDB compared to NoSQL stalwarts like Couchbase or MongoDB. \u00a0What is clearly happening is a growing interest and adoption of cloud.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-6630 aligncenter\" src=\"https:\/\/www.couchbase.com\/blog\/wp-content\/uploads\/2019\/04\/Screen-Shot-2019-04-02-at-9.31.15-PM-300x181.png\" alt=\"\" width=\"499\" height=\"301\" srcset=\"https:\/\/www.couchbase.com\/blog\/wp-content\/uploads\/sites\/1\/2019\/04\/Screen-Shot-2019-04-02-at-9.31.15-PM-300x181.png 300w, https:\/\/www.couchbase.com\/blog\/wp-content\/uploads\/sites\/1\/2019\/04\/Screen-Shot-2019-04-02-at-9.31.15-PM-768x463.png 768w, https:\/\/www.couchbase.com\/blog\/wp-content\/uploads\/sites\/1\/2019\/04\/Screen-Shot-2019-04-02-at-9.31.15-PM-20x12.png 20w, https:\/\/www.couchbase.com\/blog\/wp-content\/uploads\/sites\/1\/2019\/04\/Screen-Shot-2019-04-02-at-9.31.15-PM.png 962w\" sizes=\"auto, (max-width: 499px) 100vw, 499px\" \/><\/p>\n<p><b><a href=\"https:\/\/www.couchbase.com\/resources\/concepts\/what-is-cloud-migration\/\">Cloud migration<\/a>, without vendor lock-in<\/b><\/p>\n<p><span style=\"font-weight: 400\">Today, most enterprises are looking at a hybrid or a multi-cloud strategy to run workloads in the best execution environment or to meet security, governance and compliance requirements across the globe. The cloud provider database-as-a-service offerings like DynamoDB and CosmosDB are limited to a single cloud and do not satisfy these customer requirements while forcing them into a lock-in with their cloud providers.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Couchbase\u2019s cloud strategy, on the other hand, is about the flexibility of deployment and choice while giving customers complete control and ownership of their data. \u00a0Couchbase was built using a cloud-native architecture as a scale-out distributed database that can be deployed anywhere across physical, virtual or containerized infrastructure. \u00a0Couchbase\u2019s cloud offerings leverage these architectural advantages to focus on enabling customers to address their hybrid and multi-cloud requirements with a consistent data platform that can be deployed across on-premises, edge and cloud deployments. <\/span><\/p>\n<p><span style=\"font-weight: 400\">Customers can choose to deploy Couchbase in three different ways \u2013 as a \u2018DIY\u2019 offering both on-premise or in the cloud, as a self-managed service as part of their Kubernetes infrastructure in the private clouds or in the cloud leveraging the Couchbase Autonomous Operator, or as a fully managed service on cloud platforms. Couchbase\u2019s cloud offerings are always deployed within a customer\u2019s cloud account ensuring that a customer has complete control over the security and ownership of data. <\/span><\/p>\n<p><b>The critical trade-off: Vendor lock-in vs. best of breed database functionality<\/b><\/p>\n<p><span style=\"font-weight: 400\">Cloud provider <a href=\"https:\/\/www.couchbase.com\/products\/cloud\/\">DBaaS<\/a> offerings are certainly a convenient option to get rapid data management for public cloud-based apps, but keep in mind all the limitations you will eventually face as you scale your deployments. Meanwhile, costs will quickly skyrocket as you add capacity. \u00a0Rick Houlihan does, however, provide a counter perspective regarding costs in his LinkedIn <\/span><a href=\"https:\/\/www.linkedin.com\/pulse\/why-born-cloud-nosql-services-win-rick-houlihan\/\"><span style=\"font-weight: 400\">article<\/span><\/a><span style=\"font-weight: 400\">. He downplays the many functional differences between NoSQL offerings (in contrast to Forrester\u2019s rigorous evaluation of real technical buying criteria), and his thesis asserts that it simply comes down to cost. \u00a0Couchbase and MongoDB customer bases would suggest that is not necessarily the case, with differentiated, and in Couchbase\u2019s case &#8211; best of breed, enterprise-class capabilities, driving widespread adoption of NoSQL today.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Selecting the database that will grow with your application is critical, especially given that peak application performance will be limited by the underlying performance of the database. \u00a0Customers are no longer accepting that they need to simply buy more hardware to address issues around application performance and operational efficiency. As a result, many customers have already re-architected their applications to leverage NoSQL &#8212; but avoiding relational system characteristics such as normalized schema and ACID is not an option.<\/span><\/p>\n<p><span style=\"font-weight: 400\">As application scope and requirements change and evolve over time, a platform that supports agile development is critical. \u00a0In fact, to assume that NoSQL is best suited for just simple queries that facilitate CPU conservation so that performance is driven by proper denormalized data modeling, is perhaps only a perspective taken by those who are limited by their NoSQL database that doesn\u2019t support rich, complex queries and analytics. A foundation on open standards, SQL for JSON, allows customers to quickly and easily migrate from relational to NoSQL, understanding that forcing database denormalization to fit NoSQL is counter-intuitive. Instead, Couchbase allows for an optimized NoSQL schema by encouraging customers to re-design the data model to reflect the access pattern of their application, and uses Join where it is still imperative to avoid data redundancy and maintain data integrity.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Couchbase N1QL support for ANSI joins is a truly elegant solution within a best of breed NoSQL platform that has been architected for performance at scale, helping customers to take up less servers on data center floors (e.g. Rakuten Viber migrated from MongoDB to Couchbase and <\/span><a href=\"https:\/\/diginomica.com\/viber-migrates-mongodb-couchbase-halves-number-aws-servers\/\"><span style=\"font-weight: 400\">halved the number of AWS servers<\/span><\/a><span style=\"font-weight: 400\">). <\/span><span style=\"font-weight: 400\">Even though some NoSQL products offer features that sound similar, their implementation and inherent limitations become obvious once you try to actually use them. For example, MongoDB&#8217;s aggregation framework requires documents to reside on the same shard in order to support joins with lookups across documents, severely affecting database flexibility and performance.<\/span><\/p>\n<p><b>Conclusion<\/b><\/p>\n<p><span style=\"font-weight: 400\">While public cloud <a href=\"https:\/\/www.couchbase.com\/products\/cloud\/\">DBaaS<\/a> offerings may seem very simple and easy to use, none adequately provide the breadth of capability out of the box. \u00a0For instance, it&#8217;s up to the customer to provision DynamoDB Accelerator (DAX) clusters or use ElastiCache to reduce latency, link DynamoDB to RedShift for analytics, or to link it to Lambda to manage peak throughput, all without a consolidated view\/API.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Realistically, one solution, especially document or key-value, does not fit all. There is room in the NoSQL space for multiple solutions and platforms that support choice, like Couchbase. Performance, reliability, and scalability are the founding principles behind NoSQL and where Couchbase excels, all the while also making JSON document and KV data access fast and simple. Most importantly, tech leaders, architects and application developers alike want familiar tools, like SQL, so that they don\u2019t need to staff or learn entirely new paradigms or proprietary APIs for data access. <\/span><\/p>\n<p><span style=\"font-weight: 400\">Ultimately you want performance with greater developer flexibility and ease of use, all without vendor lock-in. Unfortunately, AWS only delivers on some of those requirements, and customers will continue to choose multiple solutions for their applications. \u00a0<\/span><span style=\"font-weight: 400\">Couchbase is routinely used for caching layers, sources of truth, and systems of record across high-scale and high-flexibility use cases, including offline-first mobile applications. It has been selected to power enterprises\u2019 most business-critical applications and successfully deployed across physical, virtualized, container and public cloud environments (roughly 30% of deployments in public clouds such as AWS). By design, Couchbase is accessed and managed through a consistent set of APIs, and scaled, upgraded, and diagnosed as a single unit, making Couchbase a complete database platform that not only addresses the multi-cloud needs of today, but offers the flexibility to adapt to the needs of tomorrow. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>NoSQL isn&#8217;t all equal Couchbase has been recognized as a Leader in NoSQL by Forrester Research in their recent report \u2018The Forrester Wave\u2122: Big Data NoSQL, Q1 2019.\u2019 \u00a0Forrester identified the 15 most significant companies in the category, then evaluated [&hellip;]<\/p>\n","protected":false},"author":35461,"featured_media":5629,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1821,2225],"tags":[],"ppma_author":[8950],"class_list":["post-6627","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-couchbase-architecture","category-cloud"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why \u201cBorn in the Cloud\u201d NoSQL Services Won\u2019t Always Win<\/title>\n<meta name=\"description\" content=\"Find out why Forrester Research recognized Couchbase as a NoSQL database leader in the report, \u2018The Forrester Wave\u2122: Big Data NoSQL, Q1 2019.\u2019\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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