{"id":6311,"date":"2019-01-22T17:14:59","date_gmt":"2019-01-23T01:14:59","guid":{"rendered":"https:\/\/www.couchbase.com\/blog\/?p=6311"},"modified":"2019-03-04T06:26:05","modified_gmt":"2019-03-04T14:26:05","slug":"couchbase-mobile-field-service-solution-for-a-cpg-enterprise","status":"publish","type":"post","link":"https:\/\/www.couchbase.com\/blog\/es\/couchbase-mobile-field-service-solution-for-a-cpg-enterprise\/","title":{"rendered":"Soluci\u00f3n de servicio de campo m\u00f3vil Couchbase para una empresa de gran consumo"},"content":{"rendered":"<p><em>**Publicado originalmente por Dhaval Jagani, Arquitecto Empresarial Principal, Infosys**<\/em><\/p>\n<p>Las industrias CPG y Retail son las m\u00e1s disruptivas y las primeras en adoptar la tecnolog\u00eda debido a la naturaleza de la industria: se centran en el consumidor y son altamente competitivas. Como parte del ciclo de vida de la cadena de suministro, el apret\u00f3n de manos entre las empresas de CPG y de Retail es extremadamente cr\u00edtico. La venta de productos por parte de las empresas de CPG a las empresas minoristas se realiza a trav\u00e9s de los representantes de ventas sobre el terreno. Mi experiencia gir\u00f3 en torno al desarrollo de una estrategia m\u00f3vil para un gigante de los bienes de consumo en el Medio Oeste.<\/p>\n<p>Los agentes de ventas sobre el terreno suelen trabajar recogiendo pedidos de las tiendas minoristas \/ almacenes que se consideran sus consumidores. En el mundo digital, estos pedidos se recogen en sus dispositivos de mano (m\u00f3viles\/tabletas). Cada agente de ventas atiende a varios clientes en una zona geogr\u00e1fica espec\u00edfica y a los productos que tiene derecho a vender en dicha zona. Los precios de los productos (precio base y cualquier otro personalizado) y las promociones tambi\u00e9n son esenciales para que puedan realizar la venta.<\/p>\n<p><em>Para leer el art\u00edculo completo, visite el blog de Infosys:<\/em><\/p>\n<p><a href=\"https:\/\/www.infosysblogs.com\/open-source\/2018\/12\/couchbase_field_service_soluti.html#more\">Soluci\u00f3n de servicio de campo m\u00f3vil Couchbase para una empresa de gran consumo<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>**Originally published by Dhaval Jagani,\u00a0Principal Enterprise Architect,\u00a0Infosys** CPG &amp; Retail industries are the most disruptive and amongst an early adopter of technology due to the nature of the industry &#8211; they are consumer focused and highly competitive. As a part [&hellip;]<\/p>","protected":false},"author":31146,"featured_media":6313,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1810],"tags":[],"ppma_author":[8921],"class_list":["post-6311","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-couchbase-mobile"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.1 (Yoast SEO v26.1.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Couchbase Mobile Field Service Solution for a CPG Enterprise<\/title>\n<meta name=\"description\" content=\"Learn how Couchbase mobile field service solution is an excellent solution for deployment and operations of a CPG \/retail field service mobile application.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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